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Author:
Ljupka Naumovska
Home
Author: Ljupka Naumovska
Ljupka Naumovska
Rennes School of Business, Rennes, France
Chapters
Strategic Perspectives of the Digital Marketing Transformation as An Enabler of Technological Change in Organizations During the COVID-19 Pandemic
Book :
Covid-19 – Reshaping Marketing and Communications
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